Microsoft’s My Phone service got its first public showing on the CBS Early Show when CNET’s Senior Editor Natali Del Conte put the system through its paces in New York.  Natali tossed her HTC Pure running Windows Mobile 6.5 into a taxi to simulate a real-world scenario where a passenger loses her phone. 

While you probably knew that My Phone backs up your photos, contacts, text messages, music, documents and IE favorites to the cloud, you might not have known that My Phone can be used to locate and secure a lost phone.  You can ring, lock, erase, and locate your lost phone on a map.  On the CBS Early Show, Natali was able to display a message on her lost Windows phone instructing whoever found it to contact her and return it.  Pretty cool stuff and a great example of Microsoft tying the cloud to the third screen.

Best Regards,

Rob