Give Smartphone Users Mobile Web Apps or Else!
Replace heavyweight, desktop focused, bandwidth eating, #Web 1.0 sites with lightweight #Mobile Web apps using responsive web design.
Just like their native counterparts, many Web 1.0 apps were built with a particular screen resolution in mind where bigger was better on an endlessly scrolling screen. As time progressed throughout the late 90s, poor performing dial-up modems running at 28.8 kb/s gave way to 56 kb/s modems, followed by 128 kb/s ISDN and then true broadband with the introduction of digital subscriber line (DSL) and cable modem technologies. Web designers kept pace with this trend by loading up web pages with heavy graphics leading to slower load times and average page sizes of 2 MB.
Boost user productivity and revenue by delivering a fast web site that adapts itself to the device users are carrying allowing employees to complete tasks and customers to make purchasing decisions. Is your company doing everything it can to reach mobile users?